- Recently, MicroStrategy purchased 3,459 BTC, doubling the firm’s holdings to 531,644 BTC, now totalling roughly $44.9 billion.
- As a result, nearly 13,000 institutions are now directly linked to MicroStrategy’s Bitcoin holdings.
- Passive capital from index funds spurred Bitcoin’s market stability through the company’s inclusion in the Nasdaq 100 index in December of 2024.
Co-founder Michael Saylor recently hinted at another purchase, after the acquisition of over 3,400 BTC. As the company’s total holdings rise, so does interest from institutions, with more than 13,000 now linked to MicroStrategy. This growing exposure highlights the company’s role in bridging traditional finance and the crypto market.
MicroStrategy Adds to Bitcoin Holdings
Michael Saylor indicates that Bitcoin (BTC) represents a purchasing opportunity. MicroStrategy purchased BitPay shortly after and later used the funds to acquire 3,459 Bitcoins at $285 million. The 531,644 Bitcoin acquired by MicroStrategy have a current value of $ 44.9 billion.
Saylor used his Sunday BTC chart post to signal Bitcoin acquisition, which he later expounded thoroughly about company exposure in the shareholder report. The company currently has 13,000 institutions that receive information directly from MicroStrategy, according to Saylor’s assessment. The company removes funds from established financial arenas to buy Bitcoin, which supports the growing institutional market participation.
Bitcoin Accumulation Earns MicroStrategy Over $9 Billion in Unrealized Gains
Data from SaylorTracker shows that MicroStrategy is sitting on unrealized gains of more than $9 billion across its Bitcoin investments. The company has consistently accumulated Bitcoin since 2021 and at the market highs as well as lows, including the BTC 2022 bottom.
Source: SaylorTracker
A closer look at the visual data reveals a pattern of steady accumulation marked by green dots on the BTC price chart, showing regular purchases regardless of market conditions. The chart features two key lines, with a blue one showing Bitcoin’s average market price over time. It also shows a dashed green dot representing MicroStrategy’s average cost per BTC.
MicroStrategy Bridges Traditional Finance and Bitcoin
MicroStrategy offers its debt and equity funding mechanism for the purchase of BTC so that traditional investors can indirectly invest in Bitcoin. With the pipeline structure, the same old market capitalization can travel all the way up to crypto investments. In December 2024, the Nasdaq 100 index (composed of 100 non-financial firms based on market capitalisation on the Nasdaq exchange) included MicroStrategy.
The entry of the company into the Bitcoin market means that financial capital from investors who invest through traditional financial institutions is being attracted to it. By the beginning of February 2025, twelve states of the United States, such as California, Texas, Florida, and New Jersey, had been in possession of shares of the MicroStrategy stock.
Eric Balchunas, an advisor from Bloomberg ETF reports that because new investment is attracted to Bitcoin ETFs as well as corporate interest from MicroStrategy, Bitcoin ETFs also maintain more stable market value. The fall in trade volume of Bitcoin to ETFs has reduced the market volatility for short term sellers, while sales to ETFs of Bitcoin have surged more than $ 2.4 billion this year.
